Making a Difference

Saturday, March 1, 2008

The Longevity Project - Ghana

So what does a successful lawyer and business advisor do to make a difference in her native Ghana? Well, for Anna Bannerman-Richter, it was to set up The Longevity Project ( with the mission: "To increase the life expectancy and quality of life of Ghanaians."

The Longevity Project is an educational organization that disseminates information about prevention and treatment of life-threatening diseases, nutrition, diet, sanitation and fitness.

As both a fundraising and educational event, The Longevity Project is sponsoring the Accra International Marathon ( on September 28, 2008.

An IBD team helped Anna develop a strategic plan for the Longevity Project. Anna and I are currently working on a case study, to be delivered at a conference in Sacramento in May, on youth and leadership development in Ghana and how the Longevity Project can help in this area.